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The Impact of Power BI in the World of Business Intelligence

The entire purpose of Business Intelligence is to support and facilitate better business decisions. BI allows organizations access to information that is critical to their success in multiple areas including sales, finance, marketing, and a multitude of other fields and departments.

The Impact of Power BI in the World of Business Intelligence

The world of Business Intelligence has been simplified with an easy and quick tool for effective Data Visualization – the Power BI. This Business Analytics service by Microsoft brings together raw data from various sources like a simple spreadsheet on a desktop to cloud-based data.


It can be used by non-technical people to visually analyze and share data due to its versatility and minimum training, which deems it ready for extensive modeling, real-time analytics, and custom development. This tool is extensively being recommended for usage in data science and digital analytics.


The three elements – Power BI Desktop, the service, and mobile apps – are designed so that users can create as well as share business insights for better decision making. And there is the fourth element too. It’s called the Power BI Report Server. It allows you to publish Power BI reports to an on-premises report server, after these have been created in Power BI Desktop.

The Key Features of Power BI Include

1. The hybrid deployment support: It helps the business intelligence tool to connect to different sources of data and allows the automatic application of analytics to information by creating data subsets through the Quick Insights feature.

2. Power Query: It allows integration and transformation of data into the Power BI web service for enhanced Data Visualization.

3. The common data model: This allows the use of extensible database construction.

4. The customization feature: It can change the appearance of the Data visualization tools and can also import new tools into the platform.

5. The Power BI dashboard: It can be embedded in other software products via APIs.

It’s Advantages Include

1. Easy learning if you are familiar with Excel’s Power Pivot and Power Query.

2. As this Business Intelligence tool is powered by Microsoft, there is always help at hand to learn from and network with other clients in terms of tips and exercises.

3. Easy and quick sharing of data across all systems like windows, android, and IOS.

How Power BI works for great Data Visualization


  • The business intelligence tool connects to data sources and builds reports in Power BI Desktop

  • The reports are published from Power BI Desktop to the Power BI service and shared with end-users in the service and mobile devices for viewing and drawing insights




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